Dedicated to the Idea Creator role, focusing on US market research to generate actionable and best-selling Print-on-Demand concepts. Committed to driving sales while enhancing operational efficiency and company performance.
I was assigned to research the Darts niche to find opportunities for POD product development. After doing keyword research and confirming stable search demand (especially for “team” and “custom” keywords), I analyzed the marketplace and found a Rooster shirt design with good sales. Instead of copying it, I improved the product based on the original search intent I identified.
Step 1: Market Research
Using SEMrush to check search demand for these keywords:
funny dart team shirt
custom darts polo
dart league jersey
darts team uniform …
=> Keywords related to “team” and “custom” show strong buying intent.
Step 2: Market Validation / Checking Existing Sales
I found a darts Rooster shirt with sales and customer feedback.
Step 3: Competitive Analysis / Risk Check
Strengths:
Strong and clear mascot.
Eye-catching visual design.
Weaknesses:
The quote “Bigger Is Better” may have trademark risk.
The design did not strongly focus on team personalization.
Step 4: Scaling Strategy / Repositioning
Added Name + Team Name personalization.
Kept the validated Rooster mascot.
Replaced the risky quote with “Darts” word.
Step 5: SEO Optimization (Title & Tags)
Optimized Title:
Custom Rooster Darts Team Shirt – Funny Dart League Jersey Personalized Name Polo & Quarter-Zip
Core Tags (Search-Intent Focused):
custom darts team shirt
funny dart team shirt
darts league jersey
personalized darts polo …
Step 6: Scaling (Winning Product)
Test popular sports color combinations.
Combine the Rooster mascot with different backgrounds.
Apply the design to holidays or special events.
Expand the concept to similar sub-niches.
While monitoring Shopify Analytics, I noticed that traffic and orders related to “billiard x beer” keywords were increasing. I identified this as a micro-trend connected to bar culture and casual sports. I decided to develop a design to take advantage of this opportunity.
Step 1: Market Research
Keyword Insights:
billiard beer shirt
funny pool shirt
8 ball pool shirt
personalized billiards team …
=> Search intent focuses on team-based products related to social activities, bar culture, and team bonding.
Step 2: Product Development
Created a personalized beer mascot.
Combined with 8-ball elements.
Used a humorous style.
Added custom TEAM NAME & YOUR NAME.
Step 3: Competitive Analysis
Many beer x pool products only use simple quote text.
Few designs have a strong mascot concept.
Most products do not offer personalization for team uniforms.
Step 4: SEO Optimization
Optimized Title:
Funny Beer 8 Ball Billiard Team Shirt – Custom Name Pool League Polo Billiard Jersey
Core Tags:
custom billiard team shirt
beer pool shirt
pool league jersey
pub billiard shirt
funny pool team shirt
8 ball beer shirt …
Step 5: Scaling (Winning Product Strategy)
Develop new mascot variations
Test different background styles
Expand the concept to similar sub-niches
Utilize Semrush, Google Trends, and Amazon/Etsy Best Sellers to analyze customer demand and shape POD product strategies.
Utilize AI tools (ChatGPT, Midjourney, Dall-e, Gemini) to uncover insights, brainstorm concepts, and generate illustrations.
Utilize Adobe Photoshop, Canva, and CapCut to support design tasks, image editing, and layout processing.
Apply English skills for research and product listing optimization (titles, tags, descriptions, quotes).
Capturing the spirit of adventure through landscapes, cultures, and meaningful visual narratives.
Thank you for visiting my portfolio. I am eager to apply my expertise in research and ideation to create winning products for the US market. Please feel free to contact me via email or phone to discuss potential collaboration opportunities.
Print-on-Demand for the US/EU markets on Shopify (80%) and Amazon (20%).
Over 12 months, with about 2,800 POD ideas developed for the US/EU markets.
I am seeking an environment with clear collaboration direction and long-term growth.
Self-learning ability and creativity.
Research → Select ideas using data → Create brief → Visualize using PS & AI → Work with designers → Check POD → Test & scale.
When it has a clear trend or insight, keywords with search demand, and shows positive results when testing with Facebook Ads (good CTR, CPC, and engagement).
I utilize Google Trends, Keyword Planner, Amazon Best Sellers, and Semrush to analyze trends and search behavior, ensuring the selection of commercially viable product concepts.
I start by analyzing the niche, researching market demand and best-selling products before developing specific POD concepts.
I combine detailed briefs with my Photoshop and Illustrator skills to visualize concepts, ensuring clear and accurate direction for the design team.
I leverage powerful AI tools such as ChatGPT, Gemini, Midjourney, and DALL-E to enhance creativity and efficiency.
I validate ideas using Facebook Ads, analyzing key metrics like CTR, CPC, and engagement rates to identify and scale high-potential concepts.